In 2015, Mac Company, Apple Chief Executive Tim Cook visited Israel to inaugurate the company’s new research-and-development offices north of Tel Aviv. With additional R&D centers in Herzlyia and Haifa, Apple has solidified its position, making Israel its second-largest research and development hub outside the U.S.
This move aligns with a broader trend, with global tech giants like Google, Facebook, IBM, and Hewlett-Packard also establishing roots in Israel, often through local acquisitions.
See also: Exploring Amazon’s Relationship with Israel
Apple’s interest in Israel goes beyond geographical expansion; it’s deeply rooted in strategic acquisitions. Notably, Apple acquired Anobit Technologies Ltd. and PrimeSense Ltd., both specializing in microprocessor chip design. This move indicates Apple’s quest for increased independence on the chip level, reducing reliance on external suppliers. According to Shlomo Gradman, chairman of the Israeli Semiconductor Club, Apple’s growing workforce in Israel reflects its commitment to advancing chip technologies independently.
Apple’s Ominous Decision
Recently, Apple, the creator of the Mac operating system, announced its decision to cease advertising on a particular platform. The catalyst for this move was a tweet by Elon Musk, which was perceived as expressing anti-Zionist sentiments. This development further intertwines Apple’s Mac with geopolitical tensions, as the decision to halt advertising aligns with a stance against perceived anti-Zionist sentiments.
Explore more: Tech Companies in Support of Israeli Occupation
Mac’s Deepening Ties to Israel
With the significant presence of Apple in Israel, particularly in R&D and strategic acquisitions, the Mac operating system becomes entangled in the complex geopolitical landscape of Israel and Palestine.
Apple’s assertions of growing closeness with Israel, emphasized by Tim Cook’s statement during a meeting with Israeli President Reuven Rivlin, raise concerns about the tech giant’s role in a region marked by historical tensions and conflicts.
In light of these facts, the intricate connections between Mac, Apple, and Israel paint a picture that goes beyond technological advancements, delving into the realm of political intricacies and global corporate responsibility.
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