Bershka Stand on Israel-Palestine

Amidst the recent escalation in tensions between Israel and Palestine, several Spanish fashion brands, including Bershka, a subsidiary of the Inditex group, have taken action by temporarily closing their stores in Israel.

This move follows similar decisions by other prominent Spanish brands like Zara, Mango, Pull&Bear, and Tous, all operated by Inditex, which collectively closed around 84 franchised stores in Israel.

Also See: Zara’s Support for Israel: Examining the Details

Unified Closure Response

The decision to temporarily close stores in Israel was a collective response by Spanish brands affiliated with Inditex. Bershka, alongside brands like Zara and Pull&Bear, announced the temporary shutdown of its outlets, indicating solidarity with the situation and aligning with the broader move seen across multiple Spanish retailers.

Impact Across Spanish Businesses

The temporary closures extended beyond retail, potentially affecting various Spanish companies operating in Israel. While some, like Comsa and Indra, reported minimal immediate impact due to ongoing projects yet to begin or generating minimal revenue in the region, the broader impact on Spanish-Israeli business relations remains to be seen.

Representation Discrepancies and Observations

Notably, discrepancies surfaced in the representation of Israeli outlets among Spanish stores, exemplified by Pull&Bear omitting Israel from its global store locations despite having a significant presence in the country. This unintentional omission raised observations and commentary from stakeholders, highlighting the nuanced dynamics in such situations.

Explore More: Boycott List: Fashion Companies Supporting Israel You Should Be Aware Of

The temporary closure of Bershka stores in Israel, in line with other Spanish brands, reflects a collective approach by international businesses towards the complex Israeli-Palestinian conflict.

This unified action showcases a stance of solidarity, acknowledging the broader impact of socio-political tensions on global corporations. The situation emphasizes the delicate balance multinational companies navigate when responding to sensitive geopolitical contexts.