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Investigating Ulta Beauty’s Stance on Israel-Palestine

Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc., is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Offering a range of cosmetics, fragrances, nail products, bath and body items, beauty tools, and haircare products, Ulta Beauty stores also feature beauty salons, catering to a diverse customer base.

Ulta Beauty Removed All Products By The Israeli Company Ahava From Its Online Store
Ulta Beauty Removed All Products by the Israeli Company Ahava from Its Online Store

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Ulta Beauty’s Product Policies and Political Stance

Ulta Beauty’s handling of Israeli brands, notably the removal of Ahava products from its online store, has sparked controversy and prompted scrutiny over the company’s stance on the Israel-Palestine conflict. Despite claims of technical errors by Ulta Beauty Vice President Kiley Rawlins, the move incited backlash and calls for boycotts.

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Conversely, when pro-Palestinian groups protested Ulta Beauty stores, pro-Israel shoppers showed support by purchasing Ahava products. Vanguard Fiduciary Trust Co. and BlackRock Advisors LLC, owning significant stakes in Ulta Beauty, raise questions about potential shareholder influence on the company’s policies regarding Israeli brands.

  • Ulta Beauty faced criticism for removing all products by the Israeli company Ahava from its online store.
  • Pro-Israel shoppers rallied to support Ulta Beauty by purchasing Ahava products in defiance of boycott calls.
  • Ulta Beauty’s shareholder composition includes Vanguard Fiduciary Trust Co. (11.50%) and BlackRock Advisors LLC (7.195%), raising questions about potential shareholder influence on company policies.
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Link Source:

  1. https://www.israel21c.org/jewish-shoppers-back-israeli-brands-barred-by-lux-retailers/
  2. https://www.jpost.com/international/pro-israel-shoppers-defy-ahava-products-boycott-call
  3. https://www.marketscreener.com/quote/stock/ULTA-BEAUTY-INC-65158/company/

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Ulta Beauty, Inc.' Shareholders
Ulta Beauty, Inc.’ Shareholders

In conclusion, while Ulta Beauty’s product policies and shareholder relationships warrant scrutiny in light of recent controversies, it is important not to rush to conclusions about the company’s stance on political issues.

Ulta Beauty remains a prominent retailer in the beauty industry, serving a diverse customer base, and should not be hastily labeled for boycott or alternative shopping choices without thorough investigation.

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